Researcher, tell us a story!
The former U.S. Ambassador to Finland Bruce Oreck sees that one of the biggest challenges facing science is getting it heard through the world’s noise. Our world is so full of information that even the largest marketing budgets don’t always lead to the emergence of the best ideas. Oreck encourages the semifinalist teams of Helsinki Challenge to communicate their competition ideas with utmost fervor: to tell a story. Read more »